30-day integrated campaign
The Unforgettable Campaign
Be Heard. Be Seen. Be Remembered.
A concentrated 30-day push that keeps your brand on the airwaves, on the road, on the screen, and back in front of the people most likely to act.
- Radio
- Digital billboard
- Social media
- SMS
- Website updates
Show up in more places
Your brand should not live in one channel.
When the same message lands on the road, in the feed, on the radio, and in direct follow-up, it stops feeling like a one-off ad and starts feeling unavoidable.
Your audience needs to encounter you more than once.
The campaign keeps the same message moving across the road, the airwaves, the feed, and the follow-up so recognition builds before the moment is gone.
Radio.
Road.
Repeat.
How recall gets built
Frequency. Familiarity. Credibility.
People remember what they meet repeatedly, trust what feels consistent, and assign more weight to brands that show up confidently in public.
-
01
Frequency
Prospects need to encounter the brand multiple times before it becomes memorable.
Radio. Road. Repeat.
-
02
Familiarity
The same brand showing up across the road, the feed, and the inbox builds recognition faster than isolated posts.
Seen again
and again. -
03
Credibility
Outdoor, radio, and digital together make the brand feel established, active, and worth trusting.
Presence becomes proof.
What comes with the run
Everything your brand needs in one package.
Strategy, production, placement, follow-up, and conversion support are planned as one coordinated push so every touchpoint reinforces the same campaign.
Strategy + platform prep
Campaign planning that aligns the message before media starts rolling.
- Promotional strategy development and positioning
- Target audience alignment
- Messaging framework and channel integration planning
Digital presence optimisation
Your social channels and website need to convert the attention this campaign generates.
- Social platform profile updates and optimisation
- Brand consistency and CTA enhancement
- Website key-page updates and lead capture optimisation
Media + response engine
The 30-day push combines broadcast, outdoor, social, and direct-message follow-through.
- 50 x 30-second radio ad spots and 30 x 15-second ad libs
- 2 x 5-minute call-in giveaway segments across 3 stations
- 30-second radio ad production: script, voice sourcing, direction, and final mix
- 1 x 30-second digital billboard placement and professional billboard design
- 5,000 SMS messages with copywriting included
- Email campaign design, copywriting, and distribution strategy for 5,000 emails
- 4 social posts, 2 reels, daily story reposts, content creation, scheduling, and ad management
- Promotional banner design and print
The work in motion
Work that holds attention even when the viewing window is short.
Phase 2 is grouped into clean portrait tiles so the stills read together, the motion loops read together, and every piece stays fully visible.
Billboard stills
Motion loops
Why the mix wins
One isolated push fades. A coordinated campaign compounds.
The advantage is not more noise. It is one clear message reinforced across multiple touchpoints during the same stretch of time.
It can spark awareness for a moment, but it has little support if the audience does not act right away.
- ReachLimited
- RecallLow frequency
- Trust signalWeak
Radio, billboard, social, SMS, email, and web updates keep the same message in circulation until it starts to stick.
- ReachMulti-touch visibility
- RecallRepeated exposure
- Trust signalHigh credibility
Investment
One 30-day push covering strategy, production, placement, response channels, and the conversion support needed to turn visibility into enquiries.
- Radio campaign execution across three major stations
- Digital billboard design and placement
- Social media campaign, reels, stories, and ad management
- SMS and email direct-response support
- Website updates and conversion-focused lead capture improvements
Extend the run
Optional add-ons for brands that want more reach.
These are supporting extras for brands that want to widen the campaign further without changing the core 30-day package.
Videography + Photography Production
Studio-quality stills and motion content built to raise campaign polish across social, web, and paid placements.
- Concept boards, shot planning, and directed capture sessions
- Multi-format asset outputs prepared for ads and organic channels
Google Advertising + Intent Traffic
Search and display campaigns that meet customers at high-intent moments and route them into conversion paths.
- Keyword strategy, audience filters, and ad-group setup
- Ongoing bid tuning and performance-focused message testing
Campaign Landing Pages
Dedicated pages built around one action, one message, and one conversion route.
Analytics + Reporting
Clear campaign tracking dashboards that show what is landing and what to optimize next.
PR Distribution + Activations
Extended public exposure through press circulation and in-market brand activations.
Start the campaign
Make your brand impossible to ignore.
If the next move is bigger visibility with a clear message behind it, this is the campaign built to carry that weight.
